OpenFoot

Advertise on OpenFoot

Put your brand on the pitch

Boards around every live match and a banner on every screen of a football manager that kicks off in the browser.

See the formats

No cookies, no tracking, every ad labelled as advertising.

What players see

Your boards surround the pitch while the match plays, and your banner opens every screen of the career.

Advertising

Your brand here

Your colours, your message, your link.

  • No pop-ups, video or sound.
  • Nothing ever covers the match.
  • No tracking and no cookies.

Formats

  • Pitch boards

    On all four sides of the pitch in every live match: club, national team and academy.

  • Screen banner

    At the top of every game screen: squad, table, transfers, clubs, best of the year and the rest.

  • Straight to your site

    Every ad links to your page. The links carry UTM tags, so the clicks show in your own analytics.

  • In the player’s language

    Run in all six game languages, or only in the languages you pick.

How it works

  1. Write to us

    Tell us your brand, your link, the dates and the formats you want.

  2. We review

    We check the art against the rules below and confirm the dates and the price.

  3. You go live

    Your campaign ships with the next version of the game and leaves by itself on its last day.

Good for both sides

For players

  • No pop-ups, video or sound.
  • Nothing ever covers the match.
  • No tracking and no cookies.

For advertisers

  • Your brand where the game happens: around the pitch.
  • A fixed price for the dates you book, no auctions.
  • Clicks go straight to your site.

What we don’t accept

Many players are young, so these ads stay out whatever the price:

  • Betting and casinos
  • Alcoholic drinks
  • Tobacco and vapes
  • Adult content
  • Political or electoral ads
  • Misleading offers

Every ad in the game is labelled as advertising.

Questions

How much does it cost?

It depends on the formats and the dates. Write to us and we’ll send the price table.

When does my ad show?

With the next version of the game. We agree the first and the last day when we confirm.

How do I measure the results?

The game doesn’t track players. Your links carry UTM tags (utm_source=openfoot), so the clicks show in your own analytics.

What art do you need?

For the boards, a wide logo (SVG or PNG, about 8:1) or just your name and colours. For the banner, an image of 1200×200 pixels (and 600×200 for phones), or a headline and one line of text.

Can I pick the language?

Yes: choose from the six game languages. Your ad only shows to players using the selected languages.

Will the game fill up with ads?

No. One banner at the top of each screen and the boards around the pitch. No pop-ups, video or sound, and nothing covers the match.

Can I advertise a bet, a beer or a vape?

No. Betting, alcohol, tobacco and vapes stay out of the game, whatever the price.

Your brand, every matchday

Write to us with your brand and the dates you want. We reply with the formats and the price.